Senior Seminar on Communication Talent Selection & Development

As a communication professional becomes increasingly senior in their role, their professional responsibility shifts from delivering communication expertise to developing and leading others to do so. This seminar covers the essentials of cultivating loyalty with talented people, developing their potential, and forging them into exceptional teams.

*This seminar is designed for senior leaders.

In the Senior Seminar on Communication Talent Selection & Development, Alan Nelson, co-head of CRA’s Strategic Communication Practice, will lead a developmental discussion across six areas:

  • The Difference Between Fit, Skill, and Potential
  • Rooting High Expectations in Personal Values
  • The Key to Cultivating Loyalty
  • Crafting Teams of Leaders
  • Becoming an Every-Day Coach
  • Having Strong (and Honest) Developmental Conversations

CRA Partners and Managing Directors with a minimum of 10 years advisory experience in Fortune 50 organizations lead each Seminar, and Seminars will typically include a variety of other CRA staff and clients who lend texture to the discussion. The agenda spans one and one-half days, with the content intentionally limited to six discussions – the goal is to engage a smaller number of more meaningful issues with depth. While individual Seminars can vary, a typical agenda is:

Thursday, December 2

  • 9:00 a.m. – 12:30 p.m. | Content sessions
  • 12:30 p.m. – 1:30 p.m. | Lunch break
  • 1:30 p.m. – 5:00 p.m. | Content sessions with breaks
  • 6:30 p.m. | Group virtual happy / coffee hour

Friday, December 3

  • 9:00 a.m. – 12:00 p.m. | Content sessions
  • 12:00 p.m. – 1:00 p.m. | Lunch break
  • 1:00 p.m. – 2:00 p.m. | Content sessions with breaks

For additional information or to enroll, please contact our Event Coordinator at 610-644-5597 or